Professor Noam has focused attention on what seems like a benign and economically rational technical shift from linear TV to online video. Most people have some experience with streaming video services, for example. But the longer term prospects of this shift could be major (we haven’t seen anything yet) and have serious social implications that drive regulatory change, and also challenge those charged with managing the media. What is the next generation of digital television? Can it be managed? Are the principles of business management applicable to new digital organizations?
The Principal of Green Templeton College, Professor Denise Lievesley opened the session and introduced the speaker, and two discussants: Professor Mari Sako, from the Saïd Business School, and Damian Tambini, from the Department of Media and Communication at LSE, and a former director of Oxford’s Programme in Comparative Media Law and Policy (PCMLP). Following Eli Noam’s overview of several of the key themes developed in his books, and the responses of the discussants, the speakers fielded a strong set of questions from other participants. Overall, the talk and discussion focused less on the management issues, and more on the potential social implications of this shift and the concerns they raised.
The social implications are wide ranging, including a shift towards more individualized, active, emersive, and global media. There will be some of the ‘same old same old’, but also ‘much more’ that brings many perspectives on the future of television into households. The concerns raised by these shifts include threats to privacy and security to even shorter attention spans – can real life compete with sensational emersion in online video? Perhaps the central concern of the discussion focused around media concentration, and not only in cloud services, such as offered by the big tech companies, but also in national infrastructures, content, and devices.
This led to a discussion of the policy implications arising from such concerns, particularly in the aftermath of 2016 elections, mainly around the efforts to introduce governmental regulation of the global online companies and governmental pressures on platforms to censor their own content. This surfaced some debate over the cross-national and regional differences in approaches to freedom of expression and media regulation. While there were differences of opinion on the need and nature of greater regulation, there did seem to be little disagreement with Eli’s argument that many academics seem to have moved from being cheerleaders to fear mongering, when we should all seek to be ‘thought leaders’ in this space, given that academics should have the independence from government and the media, and an understanding informed by systematic research versus conventional wisdom across the world.
Eli is one of the world’s leading scholars on digital media and management, and his latest books demonstrate his command of this area. One of the speakers referred to his latest tome as an MBA in a box. The text has a version for undergraduate and graduate courses, but every serious university library should have them in their collection.
Eli Noam has been Professor of Economics and Finance at the Columbia Business School since 1976 and its Garrett Professor of Public Policy and Business Responsibility. He has been the Director of the Columbia Institute for Tele-Information, and one of the key advisors to the Oxford Internet Institute, having served on its Advisory Board since its founding in 2001 through the Institute’s first decade.
His new books on digital media and organizations have been praised by a range of digital and media luminaries, from Vint Cerf, one of the fathers of the Internet, to the former CEO of Time Warner, Gerald Levin and former CTO of HBO, Robert Zitter.
With the academic year fast approaching, we are hoping that the book will be useful for many courses around Internet studies, new media, and media and society. If you are teaching in this area, Mark and I hope you might consider this reader for your courses, and let your colleagues know about its availability. Authors of our chapters range from senior luminaries in our field, such as Professor Manuel Castels, who has written a brilliant foreword, to some promising graduate students.
Society and the Internet 2nd Edition.
How is society being reshaped by the continued diffusion and increasing centrality of the Internet in everyday life and work? Society and the Internet provides key readings for students, scholars, and those interested in understanding the interactions of the Internet and society. This multidisciplinary collection of theoretically and empirically anchored chapters addresses the big questions about one of the most significant technological transformations of this century, through a diversity of data, methods, theories, and approaches.
Drawing from a range of disciplinary perspectives, Internet research can address core questions about equality, voice, knowledge, participation, and power. By learning from the past and continuing to look toward the future, it can provide a better understanding of what the ever-changing configurations of technology and society mean, both for the everyday life of individuals and for the continued development of society at large.
This second edition presents new and original contributions examining the escalating concerns around social media, disinformation, big data, and privacy. Following a foreword by Manual Castells, the editors introduce some of the key issues in Internet Studies. The chapters then offer the latest research in five focused sections: The Internet in Everyday Life; Digital Rights and Human Rights; Networked Ideas, Politics, and Governance; Networked Businesses, Industries, and Economics; and Technological and Regulatory Histories and Futures. This book will be a valuable resource not only for students and researchers, but for anyone seeking a critical examination of the economic, social, and political factors shaping the Internet and its impact on society.
Vint Cerf is internationally recognized as “an Internet pioneer” – one of the “fathers of the Internet” – in light of his work with Bob Kahn in co-inventing Internet protocol (TCP/IP). He will be in East Lansing, Michigan, giving a Quello Lecture in celebration of the twentieth anniversary of the Quello Center. The Center was founded at MSU in 1998 to recognize the importance of James H. Quello’s contributions as one of the longest serving and most distinguished Commissioners of the Federal Communication Commission (FCC).
Arguably, over the first twenty years of the Quello Center’s existence, there has been no greater development shaping media and information technology, policy, and practice than the rise of the Internet and related information and communication technologies such as the Web, social media, and mobile Internet. But will the Internet play as central a role over the next twenty years?
To stimulate and inform debate around this question, we’ve asked Vint Cerf to provide his perspective on the Internet’s role in shaping media and information over the past twenty years, and in the coming decades. It is difficult to imagine another person who could provide such an authoritative perspective on twenty years in Internet time.
His lecture will be followed by questions and discussion as well as a reception. Join us on May 10thto celebrate and reflect on the most significant development shaping communication, media, and information over the life of the Quello Center, and also welcome Google’s Internet Evangelist to MSU.
Delighted to hear about the announcement of the award of support by the German Ministry for Education and Research for a German Internet Institute. It will be based in Berlin and be called the Internet Institute for the Networked Society or the Internet-Institut für die vernetzte Gesellschaft. The ministry has committed 50 million euros over five years, roughly based on a scheme similar to initial government funding for the Oxford Internet Institute (OII) at Oxford University by the UK government, which was matched by support from a major gift by Dame Stephanie Shirley.
The OII was founded in 2001 as the first department at a major university that was focused on multi-disciplinary studies of the Internet. It complemented Harvard’s Berkman Center, which was focused on law and policy in its early years. 2001 was a time at which the Internet was still dismissed by some academics as a fad. Since the OII’s founding, study of the Internet has been one of the most burgeoning fields in the social sciences (Dutton 2013). I am pleased to see that the name of the new institute suggests it will be, like the OII, firmly planted in the social sciences with many opportunities for collaboration across all relevant fields. Also I am pleased that the new institute appears to build on the The Alexander von Humboldt Institute for Internet and Society (HIIG), which spearheaded the development of a network of Internet research centers. Clearly, the new institute could make Berlin the center for Internet studies.
I am certain that many groups of academics competed for this grant, and that many will have been disappointed with the outcome. However, adding a major new center for Internet studies is going to lift all the growing numbers of centers and academics with a focus on the economic, societal and political shaping and implications of the Internet. And all of the scholars who put their efforts into competing proposals are likely to have many great ideas to continue pursuing.
So, my colleagues and I welcome the leaders and academics of the Internet Institute for the Networked Society to the world of Internet studies. The social and economic implications of the Internet are raising many technical, policy, and governance issues, from inequalities to fake news and more. Quite seriously, the world needs your institute along with many others to help shape responses to these issues in ways that ensure that the Internet continues to play a positive role in society.
I along with others are only now learning about this development. I look forward to hearing more in due course, and welcome any comments or corrections to this information – but too great to hold back.
Dutton, W. H. (2013, 2014), The Oxford Handbook of Internet Studies. Oxford University Press.
Fake News is a Wonderful Headline but Not a Reason to Panic
I feel guilty for not jumping on the ‘fake news’ bandwagon. It is one of the new new things in the aftermath of the 2016 Presidential election. And because purposively misleading news stories, like the Pope endorsing Donald Trump, engage so many people, and have such an intuitive appeal, I should be riding this bandwagon. It could be good for my own research area around Internet studies. But I can’t. We have been here before, and it may be useful to look back for some useful lessons learned from previous moral panics over the quality of information online.
Fake news typically uses catchy headlines to lure readers into a story that is made up to fit the interests of a particular actor or interest. Nearly all journalism tries to do the same, particularly as journalism is moving further towards embracing the advocacy of particular points of view, versus trying to present the facts of an event, such as a decision or accident. In the case of fake news, facts are often manufactured to fit the argument, so fact checking is often an aspect of identifying fake news. And if you can make up the facts, it is likely to be more interesting than the reality. This is one reason for the popularity of some fake news stories.
It should be clear that this phenomenon is not limited to the Internet. For example, the 1991 movie JFK captured far more of an audience than the Warren Commission Report on the assassination of President Kennedy. Grassy Knoll conspiracy theories were given more credibility by Oliver Stone than were the facts of the case, and needless to say, his movie was far more entertaining.
Problems with Responding
There are problems with attacking the problem of fake news.
First, except in the more egregious cases, it is often difficult to definitively know the facts of the case, not to mention what is ‘news’. Many fake news stories are focused on one or another conspiracy theory, and therefore hard to disprove. Take the flurry of misleading and contradictory information around the presence of Russian troops in eastern Ukraine, or over who was responsible for shooting down Malaysia Airlines Flight 17 in July of 2014 over a rebel controlled area of eastern Ukraine. In such cases in which there is a war on information, it is extremely difficult to immediately sort out the facts of the case. In the heat of election campaigns, it is also difficult. Imagine governments or Internet companies making these decisions in any liberal democratic nation.
Secondly, and more importantly, efforts to mitigate fake news inevitably move toward a regulatory model that would or could involve censorship. Pushing Internet companies, Internet service providers, and social media platforms, like Facebook, to become newspapers and edit and censor stories online would undermine all news, and the evolving democratic processes of news production and consumption, such as which are thriving online with the rise of new sources of reporting, from hyper-local news to global efforts to mine collective intelligence. The critics of fake news normally say they are not proposing censorship, but they rather consistently suggest that the Internet companies should act more like newspapers or broadcasters in authenticating and screening the news. Neither regulatory model is appropriate for the Internet, Web and social media.
Lessons from the Internet and Web’s Short History
But let’s look back. Not only is this not a new problem, it was a far greater problem in the past. (I’m not sure if I have any facts to back this up, but hear me out.)
Anyone who used the Internet and Web (invented in 1991) in the 1990s will recall that it was widely perceived as largely a huge pile of garbage. The challenge for a user was to find a useful artifact in this pile of trash. This was around the time when the World Wide Web was called the World Wide Wait, given the time it took to download a Web page. Given the challenges of finding good information in this huge garbage heap, users circulated urls (web addresses) of web pages that were worth reading.
A few key researchers developed what were called recommender sites, such as what Paul Resnick called Platforms for Internet Content Searches (PICS), which labeled sites to describe their content, such as ‘educational’ or ‘obscene’. PICS could be used to censor or filter content, but the promoters of PICS saw them primarily as a way to positively recommend rather than negatively censor content, such as that labeled ‘educational’ or ‘news’. Positive recommendations of what to read versus censorship of what a central provider determined not fit to be read.
Of course, organized lists of valuable web sites evolved into some of the earliest search engines, and very rapidly, some brilliant search engines were invented that we use effortlessly now to find whatever we want to know online, such as news about an election.
The rise of fake news moves many to think we need to censor or filter more content to keep people from being misinformed. Search engines try to do this by recommending the best sites related to what a person is searching for, such as by analysis of the search terms in relation to the words and images on a page of content.
Unfortunately, as search engines developed, so did efforts to game search engines, such as techniques for optimizing a site’s visibility on the Web. Without going into detail, there has been a continuing cat and mouse game between search engines and content providers in trying to outwit each other. Some early techniques to optimize a site, such as embedding popular search terms in the background of a site that are invisible to the reader but visible to a search engine, worked for a short time. But new techniques for gaming the search engines are likely to be matched by refinements in algorithms that penalize sites that try to game the system. Overtime, these refinements of search have reduced the prominence of fake and manufactured news sites, for example, in the results of search engines.
New Social Media News Feeds
But what can we do about fake news being circulated on social media, mainly social media platforms such as Facebook, but also email. The problems are largely focused here since social media news provision is relatively less public, and newer, and not as fully developed as more mature search engines. And email is even less public. These interpersonal social networks might pose the most difficult problems, and where fake news is likely to be less visible to the wider public, tech companies, and governments – we hope and expect. Assuming the search engines used by social media for the provision of news get better, some problems will be solved. Social media platforms are working on it. But the provision of information by users to other users is a complex problem for any oversight or regulation beyond self-regulation.
Professor Phil Howard’s brilliant research on computational propaganda at the Oxford Internet Institute (OII) develops some novel perspectives on the role of social media in spreading fake news stories faster and farther. His analysis of the problem seems right on target. The more we know about political bots and computational propaganda, the better prepared we are to identify it.
My concern is that many of the purported remedies to fake news are worse than the problem. They will lead straight to more centralized censorship, or to regulation of social media as if they were broadcast media, newspapers, or other traditional media. The traditional media each have different regulatory models, but none of them are well suited to the Internet. You cannot regulate social media as if they were broadcasters, think of the time spent by broadcast regulators considering one complaint by viewers. You cannot hold social media liable for stories, as if they were an edited newspaper. This would have a chilling effect on speech. And so on. Until we have a regulatory model purpose built for the Internet and social media, we need to look elsewhere to protect its democratic features.
In the case of email and social media, the equivalent of recommender sites are ways in which users might be supported in choosing with whom to communicate. Whom do you friend on Facebook? Whom do you follow on Twitter? Whose email do you accept, open, read, or believe? There are already some sites that detect problematic information. These could help individuals decide whether to trust particular sites or individuals. For example, I regularly receive email from people I know on the right, left and everywhere in between, and from the US and globally. As an academic, I enjoy seeing some, immediately delete others, and so forth. I find the opinions of others entertaining, informative and healthy, even though I accept very few as real hard news. I seldom if ever check or verify their posts, as I know some to be political rhetoric or propaganda and some to be well sourced. This is normally obvious on their face.
But I am trained as an academic and by nature, skeptical. So while it might sound like a limp squid, one of the only useful approaches that does not threaten the democratic value of social media and email, is the need to educate users about the need to critically assess information they are sent through email and by their friends and followers on social media. Choose your friends wisely, and that means not on the basis of agreement, but on the basis of trust. And do not have a blind faith in anything you read in a newspaper or online. Soon we will be just as amused by people saying they found a fake news story online as we have been by cartoons of someone finding a misspelled word on the Web.
Delighted to be on the Advisory Board of a new ESRC Project, entitled ‘Ways of Being in a Digital Age: A Systematic Review’.
The project is led by the Institute of Cultural Capital at the University of Liverpool in collaboration with 17 other partner Universities and organizations. It is a scoping review designed to inform potential future ESRC initiatives in this area.
This scoping review will focus on how digital technology mediates our lives, and of the way technological and social change co-evolve and impact on each other. The project will undertake: a Delphi review of expert opinion; a systematic literature review; and an overall synthesis to identify gaps in current research. The project will also run a programme of events to build and extend networks among the academic community, other stakeholders and potential funding partners. The project pulls together an impressive interdisciplinary research team with experience in running digital projects with partners across the social sciences, arts and humanities, engineering, physical sciences and health, representing 16 universities from the UK, EU, USA and Singapore. The core team of co-investigators from eight UK universities will provide expertise across a range of social science, arts, engineering and science backgrounds. The team also includes a broader international steering group, of which I am a member.
Its initial plans are to focus on seven domains:
Citizenship and politics
Communities and identities
Communication and relationships
Health and wellbeing
Economy and sustainability
Data and representation
Governance and security
For each domain the project will undertake:
A Delphi panel review of international experts’ opinions on the state of the art in digital facing social research.
A ‘concept mapping’ of identified literature using digital humanities tools
A systematic review of a sample of the literature
Engagement events with non-academic stakeholders from the public and private sectors
An assessment of the theory and methods applied in each domain
The project will also conduct a feedback questionnaire on the findings, run workshops throughout, and hold sessions at a number of international conferences. The project will conclude with a symposium to feedback the findings and to discuss the future of digital research in the social sciences.
I was very fortunate to have been selected as an ICA Fellow at the 2015 ICA Meeting in San Juan, Puerto Rico. I was among wonderful and international company, including Lance Bennett, Noshir Contractor, Hans Mathias Kepplinger, Hak-Soo Kim, Malcolm R. Parks, and Steven R. Wilson.
The College of Communication Arts & Sciences at MSU put together a terrific blog about the award, which follows:
Quello Center Director Elected ICA Fellow
William Dutton, Quello Professor of Media and Information Policy in the College of Communication Arts and Sciences and Director of the Quello Center, recently was inducted into the prestigious group of International Communication Association (ICA) Fellows in recognition of his distinguished scholarly contributions to the field of communication.
“William Dutton is the outstandingly successful founding Director of the Oxford Internet Institute, as well as an Oxford Don and currently channeling scholarly input into Washington in the area of telecommunications policy,” the ICA said in a statement. “He has been exceptionally productive and influential in a variety of areas concerning communication and information technologies and communication policy for nearly four decades.
“His contributions range from research on implications of computing and the Internet for society, his international collaborations, and his highly influential development of and commitment to institution-building, through journals (especially helping to found and edit Information, Communication and Society), the Oxford Internet Institute, and now the Quello Center.”
Dutton was the first Professor of Internet Studies at the University of Oxford, a position he held from 2002 to 2014, where he was Founding Director of the Oxford Internet Institute (OII) and a Professorial Fellow of Balliol College. He also is a Professor Emeritus at the Annenberg School at USC, where he was elected President of the University’s Faculty Senate.
“This is a well-deserved recognition for pioneering research on the Internet and a wealth of contributions to the field,” said Prabu David, Dean of the College of Communication Arts and Sciences. “This is a great honor. Less than 2 percent of current ICA members are fellows.”
Dutton has received numerous grants for his research and is widely published. His research interests include a wide range of issues concerning the Internet and society, policy and regulation, such as initiatives around digital divides, the role of networked, distributed collaboration and digital social research, and politics and the Internet, including his influential conception of the Internet’s Fifth Estate.
“His long and distinguished career in the areas of ICTs (information and communication technology) and policy is also distinguished by his early promotion of the socio-technical systems approach, public policy issues involving ICTs, the critical understanding of ‘wired cities,’ and the ‘ecology of games’ theory. Notably, he early on highlighted a more international perspective on ICT research and policy,” the ICA said in its statement.
Dutton currently is the principal investigator of an MSU research team working on a Net Neutrality Impact Study. The goal of this research is to provide a non-partisan, unbiased assessment of the short-, medium- and long-term implications of the FCC’s new order approving rules that support net neutrality. He also is leading a Quello Center team focused on the use of the Internet for the social and economic revitalization of Detroit, and is a co-principal on an Oxford cybersecurity project.
Dutton was recognized as an ICA Fellow at the International Communication Association annual conference May 21-25 in San Juan, Puerto Rico. He expressed his appreciation of this recognition, saying: “I thank ICA for this honor as well as the many colleagues in our burgeoning global field of communication arts and sciences who have supported my work on the policies and practices shaping the Internet and its societal implications. I believe James H. Quello would be proud of his center.”
On the day the FCC voted 3-2 for net neutrality rules, the Quello Center announced the launch of our ‘Net Neutrality Impact’ (NNI) study. After years of speculations and predictions about the implications of network neutrality, we will be able to study the actual consequences through a natural experiment created by the FCC’s ruling. So remember what you have claimed to the likely consequences of net neutrality, write them down, let us know, and follow our project at the Quello Center. Of course, we also welcome the involvement of other policy researchers who are as curious as we are about what will flow from this decision and how to capture these impacts in the most reliable and valid way.
Follow the project and the Quello Center on Twitter @QuelloCenter
A new book edited by Mark Graham and myself is in print and available for courses: Society and the Internet: How Networks of Information and Communication are Changing Our Lives. It is published by Oxford University Press, and material about the book is available on their website at: http://ukcatalogue.oup.com/product/9780199662005.do
How is society being shaped by the diffusion and increasing centrality of the Internet in everyday life and work? By bringing together leading research that addresses some of the most significant cultural, economic, and political roles of the Internet, this volume introduces students to a core set of readings that address this question in specific social and institutional contexts.
Internet Studies is a burgeoning new field, which has been central to the Oxford Internet Institute (OII), an innovative multi-disciplinary department at the University of Oxford. Society and the Internet builds on the OII’s evolving series of lectures on society and the Internet. The series has been edited to create a reader to supplement upper-division undergraduate and graduate courses that seek to introduce students to scholarship focused on the implications of the Internet for networked societies around the world.
The chapters of the reader are rooted in a variety of disciplines, but all directly tackle the powerful ways in which the Internet is linked to political, social, cultural, and economic transformations in society. This book will be a starting point for anyone with a serious interest in the factors shaping the Internet and its impact on society. The book begins with an introduction by the editors, which provides a brief history of the Internet and Web and its study from multi-disciplinary perspectives. The chapters are grouped into five focused sections: (I) Internet Studies of Everyday Life, (II) Information and Culture on the Line, (III) Networked Politics and Government, (IV) Networked Businesses, Industries, and Economies, and (V) Technological and Regulatory Histories and Futures.
A full table of contents is below:
Society and the Internet How Networks of Information and Communication are Changing Our Lives
Manuel Castells: Foreword
Mark Graham and William H. Dutton: Introduction
Part I. Internet Studies Of Everyday Life
1: Aleks Krotoski: Inventing the Internet: Scapegoat, Sin Eater, and Trickster
2: Grant Blank And William Dutton: Next Generation Internet Users: A New Digital Divide
3: Bernie Hogan And Barry Wellman: The Conceptual Foundations of Social Network Sites and the Emergence of the Relational Self-Portrait
4: Victoria Nash: The Politics of Children s Internet Use
5: Lisa Nakamura: Gender and Race Online
Part II. Information And Culture On The Line
6: Mark Graham: Internet Geographies: Data Shadows and Digital Divisions of Labour
7: Gillian Bolsover, William H. Dutton, Ginette Law, And Soumitra Dutta: China and the US in the New Internet World: A Comparative Perspective
8: Nic Newman, William H. Dutton, And Grant Blank: Social Media and the News: Implications for the Press and Society
9: Sung Wook Ji And David Waterman: The Impact of the Internet on Media Industries: An Economic Perspective
10: Ralph Schroeder: Big Data: Towards a More Scientific Social Science and Humanities?
Part III. Networked Politics And Governments
11: Miriam Lips: Transforming Government by Default?
12: Stephen Coleman And Jay Blumler: The Wisdom of Which Crowd? On the Pathology of a Digital Democracy Initiative for a Listening Government
13: Sandra Gonzalez-Bailon: Online Social Networks and Bottom-up Politics
14: Helen Margetts, Scott A. Hale, Taha Yasseri: Big Data and Collective Action
15: Elizabeth Dubois And William H. Dutton: Empowering Citizens of the Internet Age: The Role of a Fifth Estate
Part IV: Networked Businesses, Industries AND Economies
16: Greg Taylor: Scarcity of Attention for a Medium of Abundance: An Economic Perspective
17: Richard Susskind: The Internet in the Law: Transforming Problem-Solving and Education
18: Laura Mann: The Digital Divide and Employment: The Case of the Sudanese Labour Market
19: Mark Graham: A Critical Perspective on the Potential of the Internet at the Margins of the Global Economy
Part V. Technological And Regulatory Histories And Futures
20: Eli M. Noam: Next-Generation Content for Next-Generation Networks
21: Christopher Millard: Data Privacy in the Clouds
22: Laura Denardis: The Social Media Challenge to Internet Governance
23: Yorick Wilks: Beyond the Internet and Web
Let us know what you think of our reader, and thanks for your interest.